Birch Hill Appoints Linda Phypers, Executive Director

New leadership role created to support Birch Hill CCRC’s ongoing vibrancy and growth

Manchester, NH, January 31, 2018 – Birch Hill Continuing Care Retirement Community (CCRC) in Manchester, NH is pleased to announce that Linda Phypers has been selected as the new Executive Director. Her role will be to lead the community, which is currently in the process of a $9 million capital enhancement of Birch Hill’s physical property, including landscape, facilities, amenities and living spaces. The community, which is an affiliate of The RiverWoods Group, is the only CCRC in Manchester, and is focused on continued improvement and providing uncompromised quality services on a beautifully wooded campus just minutes from downtown Manchester.

Justine Vogel, CEO of The RiverWoods Group says, “Birch Hill is at the beginning of an exciting new era. We are reimagining the physical campus; it is being transformed. With a new Executive Director like Linda, the culture and energy of the community will be similarly transformed.”
Birch Hill is hosting a “Meet the new Executive Director” event on February 15, 2018. Click here for details and to RSVP.
Linda’s wealth of experience and passion for advancing the quality and vibrancy of CCRC communities will enable her to lead Birch Hill into the future. She has enjoyed over 35 years working in long-term care in a variety of roles from Nurse Educator, Director of Nursing, and Nursing Home Administrator of a freestanding skilled nursing facility, and most recently as Director of Health Services for a CCRC in Vermont. She also holds a degree in Healthcare Management from Champlain College.

Today, Linda brings to Birch Hill an industry-leading approach to the highest quality of hospitality and care. This will be a wonderful asset, coupled with her commitment to create ongoing opportunities for residents to grow, connect and engage in pursuits that support a vibrant lifestyle, overall wellness and health.

Phypers’ responsibilities include managing operations and planning for the future of the Birch Hill campus in Manchester. Phypers reports to Justine Vogel, President/CEO of The RiverWoods Group, Birch Hill’s parent company.

Ms. Phypers says, “I couldn’t be more pleased to have the opportunity to lead this dynamic community, especially as this time of tremendous growth and investment. From the physical environment to the myriad of offerings that make it a fulfilling place for residents to live, and a rewarding community to work within, it’s a pleasure to be part of Birch Hill.”

About Birch Hill
Birch Hill began in 1875 as a Women’s Aid Home, and evolved through the decades to meet the changing needs of seniors in Manchester, NH. In 2009, the organization became a CCRC (Continuing Care Retirement Community), providing independent, assisted living, memory support and nursing care.

CCRCs welcome people 62 years or older, to enter as independent residents. Once there, residents enjoy a variety of amenities from housekeeping, laundry service, dining, inside and outside maintenance to educational programs and exercise classes, while making friends and cultivating community engagement. As they age, if a resident needs a higher level of care, it is available to them within the same campus.
Birch Hill is an affiliate of the RiverWoods Group, which is the parent company of RiverWoods Exeter, a charitable, nonprofit, nationally-accredited CCRC comprised of three vibrant campuses on 200 wooded acres in Exeter, New Hampshire. RiverWoods Exeter was begun by a small group of Seacoast area residents, and today has earned many awards and accolades for the quality of health care, and the innovative approach to their work. For more information visit or call RiverWoods at 1-800-688-9663.

Click here to view a primer on CCRCs titled, Insider’s Guide to CCRCs.